Say “amazing” customer service, and what comes to mind? Best of the best? Try thinking of it in a new way – delivering customer service that is consistently above average. You might be thinking, that could mean just a little bit above…
If you are an exporter of FMCG products, then the specialist FMCG importers are your best bet for export success because in their niche field they understand the needs of their customers and know where the potential lies in their markets. Following…
I believe some of the employees I have managed thought I was a jerk. Maybe I was the right kind of jerk suggested in this article I read. Jerry Useem in a June 2015 Atlantic article, “Why it pays to be a…
When I worked in advertising, I contacted hundreds of small businesses a year to discuss their advertising budgets and when I would ask them how they currently advertised their business, the overwhelming majority of small business owners told me they relied on…
Branding Like Lady Gaga The music world is going goo goo over Lady Gaga. She’s the hottest act out there and there are branding lessons that entrepreneurs and service professionals need to know from her, even if you don’t follow her music….
One of the basic truths of business is that customers do business with people they know, like and trust. Building that kind of relationship is of the utmost importance to your business. So, how do you do that on your small business…
Email management is a very common term used in offices these days. Today’s offices cannot be imagined without an email. Email has transformed into an excellent means of communication, exchange of information and ideas. It acts as a pathway for making sensitive…
I am a loyal customer. My suppliers help me build my business and enjoy my busy life. I recommend them enthusiastically to others, buy from them repeatedly and rarely challenge them on price. But there comes a point… Every month I ship…
So you’ve got yourself a business credit card, maybe a couple of them. And a DBA or articles of incorporation. And you’ve even got a business checking account. So it seems like you’re covered. Do you really need a business savings account?…
When it comes to return on investment, few advertising methods are as successful and popular as exhibition stands and by ensuring that you stick to your budget on exhibition displays you will maximise your profit-making potential. Any business knows the importance of…